Mecpec Trading Co Pte Ltd received the “Best Reseller in the East” award from Shell in recognition of its commercial and logistical performance in the Singaporean market in 2023. This award honours distributors achieving the highest performance results in the Eastern region, based on internal criteria set by the Anglo-Dutch group.
Volume growth and sales increase
The Singapore-based company recorded a 23% rise in distributed fuel volumes over the past year, including a 20% increase in Shell FuelSave Diesel sales. These results were achieved in a context of high fuel demand from industrial, logistics, and commercial transport sectors. Mecpec leveraged Shell’s Customer Value Propositions (CVPs) to expand its presence in the local market.
As a strategic partner, Mecpec also strengthened its ability to deliver flexible and responsive supply solutions. “We value the consistent reliability of Mecpec Trading and their deep local market expertise,” said Glenn Chua, Shell’s Commercial Fuels Singapore Business Manager. He highlighted the importance of this partnership in meeting operational needs of professional clients.
Supporting fuel distribution infrastructure
Mecpec’s role in the distribution network contributes directly to the continuity of fuel supply on the island. In addition to bulk diesel delivery, the company provides on-site refuelling services and fuel management solutions tailored to the specific needs of sectors such as metal processing, industrial manufacturing, and transport services.
Shell’s recognition also reflects Mecpec’s continued investment in its operational capacity. The company combines experienced management, a specialised sales team, and optimised delivery systems to ensure the performance of its supply chain.
Local positioning serving commercial performance
Mecpec states that its strategy is based on continuously adapting to market demands and delivering customer-oriented service. The company applies its petroleum sector expertise to create customised solutions by combining product knowledge with consumption data specific to local businesses.
The partnership between Shell and Mecpec demonstrates how distributors can contribute to energy supply stability in high-demand urban economies. Shell noted that this collaboration will continue to play a central role in its regional fuel distribution strategy in Singapore.
